by Curtis D. Tucker

The greatness of the Internet is that you can become an expert overnight. Use your knowledge and expertise to write articles, write blog posts and upload how-to videos. Fill your website with as much original content about your niche as you can. Your pages will get indexed and people will start linking to you. All of this leads to you being thought of as an expert in your field.

There are many websites and blogs with photography tips. These sites are very popular and garner huge amounts of traffic. If you are in a niche field it will be even easier for you to rank higher and look like an expert.

Let others use your articles as long as they link back to you. The free publicity and link juice in invaluable. Don't share all of your content, but just enough to help market your site.

Free marketing online can help increase your sales and client base. Use every resource available online. Create your own website, your own blog, a Facebook business page, a Twitter account, get LinkedIn, build a Squidoo page and enroll in all free sites related to your business.

My personal blog and personal photos recently helped me find myself on the homepage of CNN.com, which included a photo, article and link to my site. This same photo will be used in an upcoming national magazine. Other unrelated photos were used on a statewide TV news station with the printed address to my blog.

Put yourself and your business out there in any way that you can. The more information and content you have online, the better chances you will have of being found. You can never have enough content online. Get in the habit of writing at least one new article a week. Submit to article websites and ask about writing for related magazines and blogs.

Tag every photo you put online with the best possible keywords. Your images will get picked up on search engine image searches which does increase traffic. The Internet is the ultimate marketing tool and in most cases it is absolutely free!

Labels: Internet, Marketing